Itzbeen by Coast Innovations

CDN$29.95

• Upright Itzbeen Baby Care Timer
• Designed For Nursing Mothers
• Features Built-In Nightlight
• Wipe Clean
• Overall Dimensions: 1.375" x 2.25" x 3.75"

** As seen in the Globe and Mail's Mommy Blogger **

It’s about time someone created a tool to help new parents keep track of the overwhelming number of baby care details. Now someone has.

ITZBEEN Baby Care Timer was invented by a new mom and dad who found themselves sleep-deprived and needing help to remember baby care details like when their baby last ate or napped. They tried charts and journals, but thought there had to be a better way. So they invented one. ITZBEEN was born.

ITZBEEN has four timers that count up with the touch of a button, and a host of other helpful features, all designed with the needs of a new parent in mind.

One-touch Timers
Count up to display how long it's been since important baby care tasks were last completed.

Optional Alarms
Allows parents to set time limits for each task. If the time limit is reached the button will light up and an optional alarm will briefly sound.

Nursing Reminder
Easily reminds mom which side baby nursed from last.

Other Features
ITZBEEN has other thoughtful features that make it even more helpful to new parents, such as a back clip for portability, a soft-glow nightlight to help parents find their way in the dark and a backlight to illuminate the display.